Last updated date: 01 Dec 2021

The product, SMS160 [“the Product”/ “SMS160”] is owned by Serendib Systems Pty Ltd of Australia which, together with its affiliate partners and third-party licensors [“We”, “Us”, or “Our”] provide an online platform where you as a user [“You”, “User”, “Client”, “Customer”] may use the platform to send or receive SMSs as part of your daily business operations.

Our Privacy Policy statement explains the following:

  1. What personal information and data may be provided by You as a user of the product,
  2. What information and data do we gather or collect from our users (including You) of the product by the use of cookies and other technologies, and
  3. How we store, use, share, disclose, and protect such information and data.

Our Privacy Policy applies to SMS160 and any apps related to the product.

  1. We Respect Your Privacy

    1. When You use SMS160, You trust us with your information. We are committed to keeping that trust. That starts with helping You understand Our privacy practices.
    2. We adhere to the Australian National Privacy Principles established by the Privacy Act 1988. This policy sets out how we collect and treat your personal information.
  2. What Information Do We Collect?

    1. Information is automatically collected from You when you access and use the site and its related services and when you enter and/or upload information on the site. This information pertains to your location, usage of our services, your transaction history on our Site, Information about your device/s and your communication data.
    2. Personal information and data provided by You including but not limited to your name, date of birth, contact details of you and your business partners etc.
  3. Your Consent and Authorisation

    1. By accessing and using SMS160, you consent and authorise us to collect, use, share and disclose your personal information and data in accordance with Our Privacy Policy.
    2. Information collected will be retained by us for such a period of time as we are permitted under law and or relevant regulations, notwithstanding that You have ceased to be a user of SMS160 and its services.
  4. How We Use Your Information

    We may use the information that We collect in the following manner:

    1. To serve You better in various ways, including (i) Providing information and updates about Our services and new opportunities, (ii) improving Our response to Users’ service requests and Our services to be more aligned with the needs of Our users.
    2. For purposes of research, marketing, product development and planning in order to improve the services provided by SMS160 in a manner that meets your expectations of customised and productive service.
  5. Cookies and Third-Party Technologies

    Cookies are small text files that are stored on your browser or device by websites, apps, online media and advertisements. SMS160 uses cookies and similar technologies for purposes such as:

    1. Authenticating users
    2. Remembering user preferences and settings
    3. Determining the popularity of content
    4. Delivering and measuring the effectiveness of advertising campaigns
    5. Analysing site traffic and trends
  6. Information Sharing and Disclosure

    1. We do not sell, trade, or otherwise transfer your personal information to outside parties. This does not include website hosting partners and other parties who assist Us in operating SMS160, carrying out Our business, or serving Our users. Our user information is shared with such parties under an agreement to keep such information confidential.
    2. We may disclose and provide your information including your personal information in order to comply with the law or any regulations, to enforce Our product policies, and or to safeguard and protect Our rights or the rights of others including property rights and public safety.
    3. We may provide information on users of Our Site, which does not, however disclose their identity, to third parties for marketing, advertising or other uses.
  7. Security of your Personal Information

    1. Your personal information is protected behind secured networks and is only accessible by authorised persons who have special access rights to such systems and who are required to keep such information confidential.
    2. All transactions are processed through a gateway provider and are not stored or processed on our servers.
    3. Necessary security measures are in place and get activated whenever a user submits or accesses their information on our product. This is to safeguard the personal information of users of SMS160 against unauthorised access.
  8. Third Party Products & Services

    PSMS160 may include the products and services of third parties. These third parties will have their own separate and independent privacy policies. We have no responsibility or liability for the content and activities of these linked sites.

  9. Age Group of Users

    You are permitted to use SMS160 and its services only if You satisfy the eligibility criteria set out in Our Terms and Conditions. If You are a Minor or a person under 18 years of age, you are prohibited from using SMS160 and its services.

  10. Amendments to the Privacy Policy

    This Privacy Policy may be modified and updated from time to time at our sole discretion and without notice to you. The amended Privacy Policy will be effective immediately upon posting on our website Your continued access and use of our product after the date of posting shall be deemed to constitute your acceptance of the amended Privacy Policy.

  11. How to Contact Us

    If you have any questions about this Privacy Policy or the services provided by using SMS160, please contact us directly via